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Title
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Continental Pneumatics
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Description
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Continental Tires was established in Germany in 1871. They were enormously successful not just in Germany, but also in France, where they constructed a huge plant and employed Leonetto Cappiello and Mich to make posters marketing their wares. They also engaged prominent artists in Germany. Gipkens was a self-taught poster artist who was quite busy both before and after World War I. He worked for the prominent business of Hollerbaum & Schmidt, whose stellar roster of painters included Lucian Bernhard, Hans Rudi Erdt, Julius Klinger, and Ernest Deutsch. Gipkens' Object Posters is a strong continuation of Bernhard's, exhibiting a section of a tire with a placard dangling from its air valve.
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Date Created
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1914
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Format
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94 x 70.5 cm
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place of creation
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Berlin
Continental Pneumatik