Plakatstil in the 20th Century: Modern Poster Design from Germany · Manoli

Manoli

Title (Dublin Core): Manoli
Description (Dublin Core): During the 1910s and '20s, Bernhard executed at least a dozen designs for Manoli, a Berlin-based cigarette factory founded in 1894 by Jakob Mandelbaum. This one is a quintessential example of Bernhard's characteristic Sachplakat aesthetic, in which the image is diluted down to its most vital essences: the brand name and the product sit against a deep black background. But rather than coming off as stark, the image is coyly enticing: a chic flip-top deck presents its pleasures while a single cigarette teeters off the edge, beckoning the nicotine lover to indulge. (Source: Excerpt from Rennert's Gallery: LIVE AUCTION, Live Bidding began Mar 14, 2021 at 11:00 AM EDT.)
Creator (Dublin Core): Bernhard, Lucian
Subject (Dublin Core): Cigarettes; Graphic arts; Advertising in art
Date Created (Dublin Core): 1910
Type (Dublin Core): posters
Medium (Dublin Core): lithographs
Format (Dublin Core): 28 x 37 1/4" (71 x 94.5 cm)
place of creation (VRA Ontology): Germany
has current location (CIDOC CRM Ontology): New York City; Museum of Modern Art
Identifier (Dublin Core): 238.1987
Source (Dublin Core): MoMA Collection
Rights (Dublin Core): In Copyright - Non-Commercial Use Permitted

Item sets: Plakatstil in the 20th Century: Modern Poster Design from Germany